Well, I did it. I have read so many books and attended so many seminars about how spending money to make money is necessary. I can’t say I always subscribed to that notion. Because, after all, once you plop down a bunch of money to ignite your business goals and dreams, you have to work for it – the magic does not happen overnight.

So, about two weeks ago I spent more money than I ever have on one thing – the future of my business. I will not see the returns for months, or maybe I will get lucky and see the results of my hard work sooner. But, I know this for sure, after I thought about it – if I didn’t take this chance, I would never know if something I always wanted to do and be would come to fruition. So, I wrote a check, closed my eyes, mailed it and forged ahead.

As a social media consultant and mentor, one of my favorite things to do is speak at conferences, seminars, networking groups – anywhere that my target market hangs out. Small business owners and entrepreneurs who are overwhelmed with all that social media has to offer. Because it is confusing. But that is a topic for another blog.  My newest venture started about six weeks ago when I launched a radio show on Blog Talk Radio. I discovered it was a blast having on-air conversations with other professionals.

Most recently, I was offered an opportunity to be part of a new network under the umbrella of Toginet radio.  Yes, there is an upfront investment. I weighed the pros and cons and decided this would be a great platform for me to share my philosophy and expertise about all things social media and social networking. I took the plunge and my new show debuts on June 20.

I already have six weeks of guests signed up and a whole list of more to contact. Internet radio is a way to reach literally thousands of people, especially since all broadcasts are uploaded to iTunes thirty-five minutes after the broadcast is complete.  A whole new adventure for me and the opportunity to connect with  like-minded professionals and folks who may be in need of my services.

So, that is my leap of faith – faith in a reputable company to broadcast my message and faith in myself to be successful.

What leaps of faith have you taken in the past year? Did they pay off for you and your business? Share your story!  You may end up as a guest on my show!

Laurie Hurley is The Social Networking Navigator and resides in Newbury Park, CA. Besides launching The Social Networking NewsHour on June 20, Laurie will be conducting her 5 week teleseries, Blogging, Branding, and Business on July 12.

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